How a Global Hospitality Group Unified Data Across 400+ Properties
400+ Hotels | 6 Data-Sources Consolidated
A global hospitality group’s APAC operations had reporting scattered across Redshift, Salesforce, CSAT platforms, Eloqua, CSVs, and BigQuery. Each source had its own schema and its own definition of what “occupancy” or “revenue” meant.
When regional leadership needed performance insights, analysts spent days pulling data from six systems and reconciling conflicts manually. Different teams ran the same query and got different answers. With 400+ hotels, leadership couldn’t trust any number they saw.
ADA designed an enterprise reporting ecosystem using Alteryx for ETL automation, pulling from all sources into a consistent schema in an MS SQL Data Mart. Power BI dashboards with role-based access ensured everyone worked from the same underlying numbers.
Automated pipelines replaced days of manual consolidation. Regional leadership could compare properties, track trends, and make decisions based on numbers that finally matched.
