Scale personal experiences that convert by unlocking intelligence in every journey
Our Solutions
Customer Data Platform
Strategy, build, and value extraction for your CDP, whether a packaged Retail CDP or a composable architecture on the data cloud you already own, with no new silo and no lock-in.
Customer Intelligence
Turn unified data into decisions with predictive models, real-time audiences, and enrichment, powering segmentation, propensity, churn signals, and next-best actions.
Omnichannel Marketing
Marketing that runs on live customer intelligence, with open-time content, autonomous campaigns, and value-based media, run by the team that keeps it producing.
Digital Experience Personalisation
Personalise search, recommendations, content, and conversation on one AI engine and one customer profile, so every experience is consistent, on-brand, and built to convert across web and app.
Conversational AI
AI agents for marketing, sales, and service that understand customer intent, access your knowledge, and resolve issues instantly, turning every interaction into a growth opportunity.
Our Products
Retail CDP
Audience Manager
Recommend
Find & Discover
Active Content
Business Messaging Platform
Retail CDP
Audience Manager
Recommend
Find & Discover
Active Content
Business Messaging Platform
Our Services
Customer Data Platform
Customer Intelligence
Omnichannel Marketing
Digital Experience Personalisation
Conversational AI
Customer Data Platform
Strategy & Technology Selection
Implementation & Build
Industry Accelerators
Ongoing Value Extraction
Customer Intelligence
Predictive Modelling & Analytics
Audience Manager
Data Enrichment
Persona Development
Omnichannel Marketing
Martech Implementation & Management
Autonomous Marketing
Active Content
Performance Marketing
Digital Experience Personalisation
Experience Design & Strategy
Experience Build & Modernisation
AI Content Supply Chain
Conversational AI
Business Messaging Platform
AI Studio
RAG Knowledge Base
WhatsApp Voice
Conversation Analytics
Trusted Technology Partnerships powering seamless intergration
Meta Messaging Ecosystem
WhatsApp Business orchestration with multi-channel readiness across WhatsApp, Instagram DM, and Facebook Business Messaging, designed for reliable delivery, governance, and analytics.
Snowflake
We build vertical, outcome-led solutions on the Snowflake AI Data Cloud, combining AI-ready data foundations with accelerators that move teams from insight to activation fast. Recognised by Snowflake as Industry Solution Partner of the Year (SEA) in 2025, we are also bringing privacy-safe collaboration to market with Snowflake Data Clean Rooms.
Databricks
We deliver enterprise-grade AI and analytics at scale on the Databricks Data Intelligence Platform, unifying data estates, building production-ready ML pipelines, and operationalising GenAI use cases from customer intelligence to demand forecasting, with pre-built accelerators that compress time to value.
Treasure Data
We implement and operate enterprise CDP on Treasure Data, unifying customer data into real-time profiles and activating them across marketing, sales, and service.
Salesforce
We integrate customer intelligence and predictive models into Salesforce Marketing Cloud and CRM, activating segments and scores directly into the journeys and sales workflows teams already run.
Adobe
We connect personalisation and audience intelligence to Adobe Experience Cloud, including Journey Optimizer, so open-time content and governed segments reach Adobe-run channels.
Customer Stories
How OCBC Securities reduced acquisition costs by 61% with full-funnel AI optimization
How Cycle & Carriage Achieved 3X Productivity and 50% Higher Engagement
How DBS Improved First Login by 84% with Compliant, Personalised Broadcasts
How MBSB Bank processed 75,000+ loan applications in one week
Do we need all three solutions?
No. Start where the constraint is (unified customer view, digital journeys, or conversational execution). They work together through shared signals and orchestration.
How is this different from a CDP/DXP/chatbot license?
ADA connects, governs, and activates your existing stack into measurable outcomes. Not just tool deployment.
What is the fastest path to value?
Launch one high impact use case (acquisition efficiency, onboarding recovery, or servicing containment), instrument outcomes, then scale across journeys and channels.
We already have a CDP. Do we need Customer Intelligence?
If your CDP is working, great. We integrate with it. Customer Intelligence provides the data foundation and predictive models. If your CDP needs work, we fix the foundation first.
How is Conversational AI different from a chatbot?
Chatbots deflect. We resolve. Our AI agents use RAG to access real knowledge, AI Studio to maintain brand consistent personas, and intelligent escalation to know when humans are needed.
