Active Content




Information Changes All The Time. Your Campaigns Must Keep Up.
Pricing changes. Inventory moves. Preferences shift. Static creatives can’t keep up—so customers see outdated offers or irrelevant products. Active Content renders creatives with real-time data at open, turning every email into a live, personal experience.
- Open-time personalization
- 1:1 personalization

With Active Content Draw, mash-up, and layer data from multiple sources to craft dynamic composite creatives that render at the moment of open, so every recipient sees the most relevant content, every time.
RCS
App Notification
SMS
Automate Personalized & Consistent CX across Channels
Without Active Content
- Segment-based Personalization
- Pre-defined Experiences
- Single Data Points in Each Creative
- Manual Coding Required
- Inconsistent CX Across Channels
With Active Content
- 1-to-1 Personalization
- Dynamic Experiences Generated at the Moment
- Draw, Mashup & Layer Data from Multiple Sources
- No Code Design
- Personalized & Consistent CX Across Channels
Design once. Personalize endlessly.
Stop Sending the Same Email Over and Over. Start Personalizing at Open Time.
Active Content transforms static campaigns into hyper-relevant experiences by mashing up data from your disjoint data sources, all in real time. Generate unique, composite visuals personalized to each customer the moment they open.
Generic Push Is Dead. Drive Engagement With 1:1 Mobile Personalization.
Active Content makes every mobile moment count, whether it’s push notifications, SMS, or WhatsApp, by transforming live data into dynamic, stunning creative. Build once, personalize infinitely.
Curious to see more? Check out our campaign simulator
Draw, Mashup & Layer Data into One Engaging Creative
With Active Content, seamlessly pull data from any source, no matter how siloed, and transform it into a single dynamic creative block that renders personalized visuals for every customer, at the moment of engagement.
Active Content fits right into your MarTech Stack
No need to switch platforms. Active Content connects effortlessly with your Data Sources and ESP or automation tools to deliver personalized experiences everywhere your customers engage.
One Campaign - Multiple Personalized Content Variations
Forget static campaigns. Active Content automatically assembles, designs, and delivers dynamic creative across every channel—tailored to each segment and every individual customer.
Use AI to Build Smarter, Scalable Email Content
Use simple prompts to instantly generate on-brand hero images and multiple headline variations for every email.
Keep Email Images Fresh with Real-Time Website Sync
Click, grab, and go. Instantly sync website visuals into your emails—no integrations needed. Your images update automatically as your site changes, so your campaigns stay fresh and on-brand every time.
Our Customers Have Seen Significant Results
Higher CTR
Higher Conversions
Campaign Build Time
What Leading Brands Say About Our Personalization Solutions
Level Up Your Email Marketing with 1:1 Personalization
Explore our personalization resources—best practices, case studies, and more—to stay ahead of the curve.
Active Content
Ready to provide a website-like personalization on all your channels?