Email Personalization Built from Real-time Data
Open-time Rendering With Up-to-Date Offers, Prices, and Inventory
Active Content uses open-time rendering to refresh what the customer sees when they open, based on the latest pricing, inventory, location, and time-sensitive rules. So the email stays accurate and actionable, even hours/days after you hit send.
Website-Like Personalization Inside the Inbox
Deliver website-like personalization within email with dynamic product blocks, personalized offers, timers, location-aware messaging, and content that adapts based on the customer.
One Template, Countless Personalized Outcomes
With Active Content, one modular template can turn into many outcomes. Content blocks are assembled based on each customer’s affinity, behavior, and key attributes, guided by business rules. The result is scalable personalization without duplicating and maintaining dozens of versions.
AI Email Personalization that Generates On- brand Images
Active Content includes AI-led image generation to help teams create on-brand visuals faster for email. Generate hero banners and creative variations in minutes, then automatically pair the right image with the right customer using your rules, segments, and real-time attributes.
Ready to scale email personalization with open-time precision?
Launch faster with no-code, multi-source data stitching, and 1:1 personalized email marketing that stays relevant when customers engage.
Our Customers Have Seen Significant Results
What Leading Brands Say About Our Personalization Solutions
“With ADA Global Active Content, we were able to take full control of our campaign execution. It’s given us the speed, flexibility, and personalization scale we needed to elevate how we connect with millions of members every month.”
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Consum Cuts Campaign Costs by 60% with Ada Global’s Active Content
Explore our personalization resources—best practices, case studies, and more—to stay ahead of the curve.
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Active Content
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