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Our Industries

Financial Services

Data and AI powered experiences for financial services, built to perform

We help banks, insurers, and financial services providers turn customer and transaction signals into decision-grade intelligence that powers compliant acquisition, secure digital onboarding, and personalized journeys that lift conversion, value, and cost-to-serve.

Our AI-driven Approach to Financial Services Transformation.

Financial institutions need to personalise at scale while meeting strict regulatory requirements. ADA combines unified customer data, AI-powered experiences, and secure authentication to help you acquire, onboard, and retain customers with confidence. 

Financial Services Solutions

Authentication & KYC
A frictionless authentication and identity layer for financial onboarding and transactions, combining multichannel verification with telco-led KYC.
Acquisition & Growth
An intelligence-led growth layer that makes acquisition, onboarding, and value expansion measurable and optimised for conversion and customer value.
Conversational AI
Compliant AI agents for marketing, sales, and service that guide decisions, resolve needs, and escalate safely across channels.
AI Experiences
A modern experience layer that makes FI journeys and channels personalised, measurable, and optimised for conversion.
Customer Intelligence
Unified customer data foundation with predictive intelligence for complete customer view with regulatory traceability.
Customer Data for AI
A unified, governed, AI-ready foundation for customer and transaction data, powering personalisation, analytics, and regulatory traceability.

Customer Stories

See all customer stories
How DBS Improved First Login by 84% with Compliant, Personalised Broadcasts 
Financial Services Singapore AI Experiences

How DBS Improved First Login by 84% with Compliant, Personalised Broadcasts 

Where every touchpoint earns trust, every interaction creates value, and every decision is powered by realtime insight.
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0 %
First Login Increase
0 %
CAC Reduction
How MBSB Bank processed 75,000+ loan applications in one week
Financial Services Conversational AI

How MBSB Bank processed 75,000+ loan applications in one week

Where every touchpoint earns trust, every interaction creates value, and every decision is powered by realtime insight.
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0 %
35% increase in repeat purchases
0 M
35% increase in repeat purchases
How OCBC Securities reduced acquisition costs by 61% with full-funnel AI optimization
Financial Services

How OCBC Securities reduced acquisition costs by 61% with full-funnel AI optimization

Where every touchpoint earns trust, every interaction creates value, and every decision is powered by realtime insight.
See full story
0 %
35% increase in repeat purchases
0 M
35% increase in repeat purchases
See all customer stories

See how ADA Can Transform your business

Talk to ADA’s retail experts or book a tailored demo