Use Cases
Displaying Personalized Video Content on the Search Results Page
Applicable Segment(s):
Fashion & Apparel, Specialty, DNVB, B2B, Supermarket, Department Store, Food & Grocery
Impacted Function(s):
Commerce
Solution:
Find™
The Challenge
One of the largest beauty and cosmetics retailers in Brazil, with over 16,000 SKUs of more than 740 brands.
The Approach

- The retailer set up a content feed to house videos.
- They created an additional placement on the search results pages to show these videos.
- Using Algonomy’s (now part of ADA) Find™ API, the system finds content related to the search term and displays the appropriate videos.
