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Verify real users with carrier-grade signals & multichannel verification delivered through a single API
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Turnkey, multichannel user verification, powering over 4B authentications globally
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Telco-led identity proofing to verify real people
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Unify customer intelligence and orchestrate journeys across channels so experiences feel personal at enterprise scale
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Your customer data, finally working as hard as you do.
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Unified customer view with predictive models, powering segmentation, propensity, churn signals, and next-best actions
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Every campaign personal. Every send, current. Every dollar accountable.
Digital Experience Personalisation
Every customer sees the right thing, in the right place, at the right moment.
Conversational AI
AI agents powering human-like conversations, driving real business outcomes
Commerce
Intelligent end-to-end commerce experiences powered by data and AI, executed by always-on operations
Digital Experience Personalization
Make every visitor feel like one in a million
Marketplace and Social Commerce
Always-on marketplace and social commerce operations driving margin and growth
Intelligent Commerce
Turn real-time commerce signals into automated, intelligent action
Conversational Commerce
AI shopping assistants that guide discovery, comparison, and checkout in chat
Data & AI Foundation
Unify and govern data so AI runs reliably, building a scalable foundation for activation, analytics, and automation
Data Foundation
Build one trusted data foundation, unified, governed, and delivered faster with ADA Data Accelerators.
Data for AI
Structure, govern, and optimize data for AI, improving reliability, and enabling scalable automation
Agentic AI & Analytics
Build, deploy, and manage AI solutions from custom ML models to agentic applications that solve real operational problems.
Supply Chain
Forecast demand, plan supply, and collaborate with suppliers on one AI platform
Demand Forecasting
Optimise every SKU, in every store, for every demand influencer.
Supply Planning
From dashboards to decisions. From reports to results.
Vendor Collaboration
Autonomous, always-on, end-to-end supplier collaboration.
Industries
Consumer Goods
Coordinate trade, media, and ops across marketplaces and retail with real-time visibility into true channel profitability.
Retail
Lift conversion, basket, and frequency with unified customer intelligence, AI experiences, and commerce execution.
Financial Services
Secure onboarding, compliant journeys, and efficient acquisition powered by decision-grade intelligence and AI agents.
Telecommunication
Acquire, serve, and retain subscribers with AI agents, personalization, and governed data foundations to lower churn.
Healthcare
Improve access, engagement, and operational decisions with AI conversations, unified patient data, and intelligence.
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ADA is the Data & AI Experience Company building decision-grade intelligence into the experiences that earn trust, move revenue, and scale growth
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2026 Guide: Fixing Supply Chain Visibility Gaps in India’s CPG Sector with AI
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Featured Blog
Every Reader, Every Touchpoint: How Saxo Personalised the Reader Journey
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Featured Blog
The Future of WhatsApp Privacy: Navigating Usernames and Business Scoped User IDs (BSUIDs)
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Revisit community-led events where leaders and practitioners share real-world insights on data, AI, customer experience, and business impact.
Upcoming Events
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Next event in your region
In-Thread: The Largest Conversational AI Summit in SEA
September 10-13, 2026
·
Kuala Lumpur
·
In-person
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Our news
Latest news from
ADA
News Articles
30 Jul 26
ADA acquires Algonomy, strengthening its intelligent growth platform for a fully agentic experience
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ADA acquires Algonomy, strengthening its intelligent growth platform for a fully agentic experience
ADA acquires Algonomy to strengthen its intelligent growth platform with agentic AI decisioning, exp…
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News Articles
26 Feb 26
Frictionless Authentication for VIP Shoppers
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Frictionless Authentication for VIP Shoppers
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News Articles
26 Feb 26
AI-Powered Customer Segmentation
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AI-Powered Customer Segmentation
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News Articles
26 Oct 25
ADA and Opptra Partner to Bring Hasbro and Other Powerhouse Global Consumer Brands to Asia’s Ecommerce Market
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ADA and Opptra Partner to Bring Hasbro and Other Powerhouse Global Consumer Brands to Asia’s Ecommerce Market
ADA partners with Opptra to bring Hasbro and global brands into SEA's ecommerce market, combining AI…
Read the full story
News Articles
28 Aug 25
ADA and AWS Strengthen Strategic Partnership as AWS Malaysia Region Launch Drives Future Cloud Possibilities
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ADA and AWS Strengthen Strategic Partnership as AWS Malaysia Region Launch Drives Future Cloud Possibilities
ADA partners with Opptra to bring Hasbro and global brands into SEA's ecommerce market, combining AI…
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News Articles
25 Feb 25
ADA and IPification Partner to Revolutionize Seamless Authentication for Digital Apps
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ADA and IPification Partner to Revolutionize Seamless Authentication for Digital Apps
ADA partners with Opptra to bring Hasbro and global brands into SEA's ecommerce market, combining AI…
Read the full story
News Articles
26 Jan 25
ADA Unveils 2024 Financials and Vision for Future Strategic Growth
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ADA Unveils 2024 Financials and Vision for Future Strategic Growth
ADA partners with Opptra to bring Hasbro and global brands into SEA's ecommerce market, combining AI…
Read the full story
News Articles
17 Dec 24
ADA acquires Customore, launching the most advanced Intelligent Commerce solution for CPG industry
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ADA acquires Customore, launching the most advanced Intelligent Commerce solution for CPG industry
ADA partners with Opptra to bring Hasbro and global brands into SEA's ecommerce market, combining AI…
Read the full story
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