Monetising Customer 360 for BFSI
Maximising the Revenue Potential of Your Customer 360.
Date
Sep 11-11, 2025
Time
10:00am-11:00am
Location
Singapore
Type
In-person
Event Summary
- The Current Landscape: How are BFSI firms truly monetising C360, and where are the gaps in production? We’ll examine the earliest AI adoption within Customer 360, from risk and fraud to marketing personalisation.
- Navigating Obstacles: What technical, regulatory, and commercial hurdles are derailing quick monetisation? Discover how to overcome common pitfalls and accelerate your analytics pilots to full production.
- Identifying High-Impact Use Cases: Which specific Customer 360 use cases generate fee-based or interest spread lift? Learn how firms are leveraging generative AI for internal workflows (e.g., compliance reporting) versus enhancing customer interactions.
- Practical Implementation: Elicit best practices to design, build, and measure use cases. Hear success stories with measurable ROI and understand how to ensure sustainable growth of C360 utilisation.
Key Takeaways
In today’s competitive financial world, a unified Customer 360 view is vital. Yet, many BFSI firms find themselves lost, struggling to turn their vast customer data into real revenue. They have the treasure, but the map is missing. Join industry experts for a comprehensive webinar designed to help BFSI firms move beyond data accumulation to true monetisation of Customer 360. We will address critical questions and provide actionable insights.
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